Zen offers premium body serum candles infused with plant-based ingredients. Made in Egypt with 100% organic materials, these spa-quality candles provide a gentle warm sensation, perfect for a luxurious self-care experience.
Zen
Branding
The Zen logo embodies artistic innovation through its unique vertical composition, where each letter flows seamlessly into the next, creating a harmonious visual rhythm.
The distinctive star element, elegantly integrated into the letter ‘E’, serves dual purposes – enhancing the primary logotype while standing alone as a powerful secondary mark.
The primary palette features Avorio Chiaro, Rosso Beige, and Bianco Perla, creating a harmonious blend of warm, earthy tones that evoke feelings of luxury and natural wellness.
While Verde Reseda and Grigio Segnale serve as sophisticated secondary hues, adding depth and versatility to the brand’s visual language while maintaining its serene aesthetic.
Our journey with Zen began with developing a comprehensive brand strategy that positioned them in the luxury wellness market. We crafted their brand identity to reflect the pure, organic nature of their products while maintaining an air of sophistication and tranquility.
The project extended to creating distinctive packaging designs that showcase the product’s premium quality. Each element was carefully curated to communicate Zen’s commitment to organic ingredients, resulting in a cohesive brand presence.
We’re a team of creatives who are excited about unique ideas and create amazing identity.