Moltobella is a premium chocolate spread brand in Egypt, known for its rich, velvety texture and superior quality. Crafted with carefully selected ingredients, it delivers an indulgent experience for chocolate lovers. We built the brand together and helped them gain awareness in the market and successfully collaborated together for +5 years .
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Strategy
Marketing Strategy, Digital Strategy
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Design
Social Media, Prints, Moodboard, Identity
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Client
Swifax
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Tags
Egypt, FMCG, Food and Beverage, Food Styling, Identity, Photography, Social Media, Video Production
01. Branding Video
Building a Premium Legacy, Moltobella dancing jars.
Our comprehensive approach helped establish Moltobella as the go-to premium chocolate spread in Egypt, and presenting all the product range.
02. Photography
Over 5 Years of
Main Shoots
and occasional
Professional
shoots.
Premium product photography and lifestyle were done for Moltobella. We showcased food and lifestyle items through high-quality, visually stunning imagery, with a focus on elegance and detail.
We created compelling photos that highlight the essence and appeal of the product, ensuring it resonates with consumers. The result is an engaging visual experience that not only promotes the product but also reflects the Moltobella’s commitment to quality.
Mother's Day Shoot
/ 2021
Eid Shoot
/ 2020
03. Recipes Videos
Bringing spread Chocolate Stories To Life.
The dynamic video series brings the Moltobella experience to life, featuring creative serving suggestions and irresistible recipe ideas.
Each video is crafted to showcase the spread’s versatility while building a craving-inducing social presence.
We Create a different stylies of recipe video production.
Our strategy focuses on creating engaging content that positions Moltobella as more than just a chocolate spread – but as an essential part of sweet moments. Through consistent storytelling and community engagement, we’ve helped build a loyal following of spread chocolate enthusiasts.
04. Social Media
Engaging Chocolate Lovers Through Strategic and Creative Social Content.
Social Media Posts
/ 2016 — 2023
05. Video production
Creating Sweet Stories Through Film.
Our video content showcases Moltobella’s versatility through an engaging recipe series featuring renowned dessert chef Sally Fouad. Each episode captures creative dessert preparations and innovative ways to incorporate the chocolate spread into trendy recipes.
Through strategic social media storytelling, we highlight Sally’s expertise and creative applications of Moltobella in various desserts. Our productions combine professional culinary instruction with relatable content, inspiring home bakers across different platforms.
Each recipe concept is carefully selected to showcase Moltobella's versatility through Sally Fouad's culinary expertise. Our creative direction emphasizes achievable yet impressive desserts that inspire audiences to recreate these recipes at home.
Every episode begins with recipe development and testing, ensuring each creation perfectly highlights Moltobella's qualities. Our thorough planning process coordinates with Sally's culinary style while maintaining engaging content flow.
Professional food cinematography techniques capture each step of Sally's recipe process with clarity and appeal. Expert lighting and camera angles ensure viewers can follow along easily while showcasing the final desserts beautifully.
Professional editing transforms each recipe into clear, easy-to-follow content that maintains viewer engagement. Sound design and precise cuts work together to create tutorial-style videos that inspire and educate.
Say Hi to people
behind the magic.
Directing
— Ahmed Halim
Director
— Magdy Kishk
Ass. Director
Creative
— Hisham Zakrya
Creative Director
Production
— Mostafa Shannah
Executive Producer
— Mohamed Mahran
Ass. Executive Producer
Account Managment
— Radwa Elbarbary
Account Director
Send us an email,
to discuss a new project.
We’re a team of creatives who are excited about unique ideas and create amazing identity.